Stop Guessing.

Start Creating Images You're Actually Proud Of.


The only pet photography membership that takes you from inconsistent snapshots to portfolio-worthy images with a structured path, expert feedback, and a community that actually gets it.

JOIN THE PACK
I See You, Frustrated Photographer.

You love dogs. You love photography. You've invested in decent gear, watched countless YouTube tutorials, and practiced until your memory card is full.

But when you look at your images compared to the pros... something's still missing.

Some shots turn out great. But you can't figure out why. Others fall flat, and you don't know what went wrong. And the worst part? You're starting to wonder if you just don't have what it takes.

Here's the truth:

 

It's not your talent. It's not your gear. What's missing is a structured system that removes the guesswork and actually helps you improve.

 

What if, in just a few months, you could confidently capture professional-quality pet portraits, without second-guessing your camera settings or spending hours fixing mistakes in editing?

You Might Be Thinking...

Your Image"I can learn this on my own for free."

Your ImageReality: If free content worked, you wouldn't still be stuck. YouTube teaches general photography, not pet-specific technique. You need training built for exactly what you're shooting.

Your Image"I just need more practice."

Your ImageReality: Practice only helps when you know what to practice. Without understanding what separates a professional image from a snapshot, you'll keep getting inconsistent results, just faster.

Your Image"I don't have the right gear."

Your ImageReality: Your camera isn't the problem, your technique, lighting, and editing skills are. And those can absolutely be mastered with the right guidance, on the gear you already own.

The question isn't whether you can become a great pet photographer.

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The question is:

Are you ready to stop guessing and start mastering your craft with a proven system that actually works?

Welcome to the

Hair of the Dog Academy

Hair of the Dog Academy is a membership built for pet photographers who are done guessing and ready to actually improve. With a structured learning path, expert live coaching, and a community of photographers who get it, this is where good photographers become great ones.

JOIN THE ACADEMY TODAY

Here's What's Inside the Academy:

MODULE 1:

Technical Foundations


This is where everything clicks. If you've ever felt like you're just guessing at your camera settings or like you understand the concepts but can't seem to apply them when a dog is running straight at you this module fixes that for good.

You'll master:

  • Exposure, shutter speed, aperture, and ISO — so you're in control, not just hoping for the best
  • Focus techniques that actually work on fast-moving animals
  • Working with dogs safely — reading body language, building trust, and directing sessions confidently
  • Composition principles that create images with intention, not just luck
  • How to shoot manual — and why it's the single biggest game-changer for your consistency

MODULE 2:

Shooting Mastery


Now that you've got the fundamentals, it's time to take your sessions to the next level. This module is all about what happens on location — how to find great light, create variety, pose pets and people together, and direct a session so you walk away with images you're genuinely excited to deliver.

You'll learn:

  • Natural light, backlighting, and golden hour: how to find it, use it, and stop fighting it
  • Location scouting and how to make any spot look stunning
  • Posing pets and people together from one dog + one owner to full family chaos
  • Full session walk-throughs so you can see exactly how a professional session flows from start to finish
  • Cat photography, equine photography, and multi-pet sessions

MODULE 3:

Editing Mastery


A great image starts in camera, but editing is where it comes to life. This module walks you through the full post-processing workflow from import to final export, with pet-specific techniques you won't find in general Lightroom or Photoshop tutorials.

You'll learn:

  • Nicole's complete workflow — from culling to delivery, the exact system she uses every single session
  • Lightroom 101 and Photoshop 101 — no fluff, just what you actually need for pet photography
  • Leash removal, fur retouching, and eye enhancement — the pet-specific edits that take your images from good to wow
  • Color management and creating a consistent, signature editing style
  • Group shots, composites, and advanced techniques for when you're ready to push your work further
Plus

We're Ready to Help with Live Support:

Monthly Homework Reviews

Submit your work and get personalized feedback from industry experts, so you always know exactly what to improve and how to get there.

Quarterly Portfolio Reviews

Step back and look at the big picture. We'll help you build a cohesive, polished portfolio that attracts clients and reflects your unique style.

Live Editing Sessions

Watch and learn as experienced photographers edit in real time, sharing game-changing techniques that give your images that professional polish.

Access to a Thriving Community

Connect with photographers who actually get it. Get feedback, find accountability partners, and never feel like you're figuring this out alone.

Join Hair of the Dog Academy today and take the first step toward creating pet photos you're genuinely proud of.

 

JOIN THE ACADEMY NOW

Plus, When You Join as an Annual or Lifetime Member, You Get These Incredible Bonuses:

Bonus #1

Master Model Calls


Watch real sessions unfold in real time. Master Model Calls put you in the room as we work with live dogs on location — so you can see exactly how to handle unpredictable animals, make quick decisions on the fly, and walk away with incredible images.

Bonus #2

Guest Artist Craft Lessons


Some of the best pet photographers in the world share their shooting techniques exclusively inside the Academy. Every guest artist brings a different style, perspective, and approach — so you're constantly learning new ways to see and create.

Bonus #3

Guest Artist Editing Examples


See how the pros actually edit their images. These behind-the-scenes walkthroughs show you the exact decisions, tools, and techniques top photographers use to take a raw file to a finished piece — so you can steal what works and make it your own.

Bonus #4

Off-Camera Flash with Kim Hartz


Artificial light doesn't have to be intimidating. Kim Hartz walks you through everything you need to understand off-camera flash — equipment, settings, setup, and how to use it on location with pets. Once you get this, a whole new world of creative possibilities opens up.

Bonus #5

Studio Photography with Kim Hartz


Weather-proof your photography business. Kim's studio training covers lighting setups, posing pets and people in a studio environment, choosing props, and creating stunning black-background images. Whether you have a dedicated studio space or you're setting one up in your living room — this is your guide.

And for our Lifetime members:

Hair of the Dog Posing Cards — Mailed to Your Home!

 

Never freeze up mid-session again. These 50 physical posing cards are your creative companion on every shoot — giving you a wealth of ideas at your fingertips so you always know what to try next. Mailed worldwide.

I'm Nicole.
Master photographer. Former zoological animal trainer. Recovering perfectionist. Travel addict. Chocolate + espresso martini connoisseur.

I've helped thousands of photographers stop spinning their wheels and start creating work they're genuinely proud of — not by telling them to "find their creative voice," but by giving them a real, structured system that actually works.

Here's the thing. You're probably thinking: "Okay, just tell me what it costs."

Fair. Let's put it in perspective first.

A single specialized pet photography workshop runs $3,500 to $6,000 — before travel. A private day with me is $2,500. And that's just a few hours.

Going it alone? You'll likely:

  • Spend hundreds of hours testing techniques with no guarantee of progress
  • Pay for multiple smaller courses that aren't specific to pet photography
  • Waste months — maybe years — frustrated because you don't have a clear roadmap

YOU MAY HAVE SEEN ME SPEAK AT:

Which Membership Is Right for You?

I've been told I'm crazy for offering the Academy at this price, but my mission is to elevate the pet photography industry, and I want this accessible to everyone.

MONTHLY MEMBERSHIP

$47/month

Monthly Payment

  • Full access to all three Academy modules (Technical Foundations, Shooting Mastery, Editing Mastery)
  • Full access to live coaching calls and homework reviews
  • Access to the community
  • Cancel anytime, no commitment
BECOME A MONTHLY MEMBER

YEARLY MEMBERSHIP

$370/year

  • Everything in Monthly
  • BONUS: Master Model Calls
  • BONUS: Guest Artist Craft Lessons
  • BONUS: Guest Artist Editing Examples
  • BONUS: Off-Camera Flash with Kim Hartz
  • BONUS: Studio Photography with Kim Hartz
  • Save vs. monthly — it's like getting over 2 months free
BECOME AN ANNUAL MEMBER

LIFETIME MEMBERSHIP

$697

One-Time Payment, Forever

  • Everything in Annual — forever, with no renewals
  • Every new lesson, update, and bonus added to the Academy — automatically
  • Hair of the Dog Posing Cards mailed to your home (worldwide)
  • Pay once. Learn forever.
BECOME A LIFETIME MEMBER

Join Hair of the Dog Academy 100% Risk-Free

Try It for 7 Days!

I get it — committing to something new can feel like a big deal. What if you join and realize you're actually destined to be a landscape photographer instead? (Kidding... mostly.

That's why I'm offering a no-questions-asked, 7-day, 100% money-back guarantee.

Jump in, explore the training, start improving your pet photography — and if you decide it's not for you, just email us within 7 days and we'll refund every penny. No hassle. No awkward breakups. No dramatic farewell speeches.

So go ahead, give it a shot. You've got nothing to lose and a whole lot of stunning pet portraits to gain.

The Academy is for you if:

You're serious about improving your pet photography — not just watching videos and hoping something sticks

 You want to understand what actually separates professional images from amateur ones

 You're willing to take imperfect action and put in the work

 You want to connect with like-minded photographers who are chasing the same goals

The Academy is NOT for you if:

🅧 You expect results without actually doing the work

🅧 You plan to binge everything in 48 hours and bounce — mastery takes time

🅧 You need to cut others down to feel good about your own work

So, Let's Recap!

Here's Everything You Get When You Join Hair of the Dog Academy:

ALL MEMBERS GET:


  • Module 1: Technical Foundations — Master your camera, settings, and pet-specific shooting techniques
  • Module 2: Shooting Mastery — Light, location, posing, and full session walk-throughs
  • Module 3: Editing Mastery — From culling to delivery, with pet-specific Lightroom and Photoshop training
  • Monthly Homework Reviews — Personalized feedback that actually moves the needle
  • Quarterly Portfolio Reviews — Build a cohesive body of work you're proud to show
  • Live Editing Sessions — Watch the pros work and steal their best tricks
  • Access to a Thriving Community — So you never have to figure this out alone

ANNUAL + LIFETIME MEMBERS ALSO GET:


  • Master Model Calls
  • Guest Artist Craft Lessons
  • Guest Artist Editing Examples
  • Off-Camera Flash with Kim Hartz
  • Studio Photography with Kim Hartz
Lifetime Members Also Get

  • Hair of the Dog Posing Cards mailed to your home — all 50, worldwide
  • Every future update and lesson added to the Academy, automatically, forever
Results like this could be yours...
Wow! Look at You!

You Made It All the Way to the Bottom of This Page!

 

If you're still reading, there's a reason.

 

There's a part of you that knows this is exactly what you've been looking for. So why not jump in and test it out? Seven days, risk-free, no commitment required.

 

What do you have to lose?

 

JUMP IN TODAY

Frequently Asked Questions

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Got Questions?

We Have Answers!